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The
Financial Community -
The report presents its findings in a way that will enable those involved
in financing and monitoring the wireless telecoms industry to understand
where DECT fits in an increasingly complex picture of wireless
technologies and markets. DECT is today a consumer mass market, at a time
when wireless LAN and VoIP have emerged as disruptive technologies.
Will VoIP over wireless LAN supplant DECT ? Does DECT, as a
mature technology, still have growth potential – indeed is it perhaps
underestimated ? If your company is considering a DECT-related
investment you need this report.
Major
Telecom Manufacturers -
Telephones are the most pervasive consumer electronic product the world
has yet seen. With the transition from wired to wireless in the
residential and commercial markets, no major telecommunication
manufacturers is without DECT products within their residential and
enterprise portfolios. Major new geographical markets are opening to DECT,
and future ones remain. To maintain profit margins in maturing markets
requires continuing product evolution, a challenge that the DECT leaders
are rising to, with new IP products and high end multimedia phones. The
latest standards development - Open Data Access Profile, SIP interworking
and more - is set to allow further product innovation.
Telecommunications
Network Operators -
In the developing world, DECT has
seen some limited success as a wireless local loop technology; its success
in this market has however been far less than anticipated in the
mid-1990s. In developed markets, fixed mobile convergence is being
re-examined by network operators in the form of GSM-Bluetooth and GSM-WiFi;
but where does DECT fit in this picture ? Are such developments a threat
or opportunity and how should operators view the role of DECT in this
picture ? What are the lessons to be learned from recent failure of
dual-mode GSM-DECT services in the UK and Germany ? What factors have
changed and what are the same ? What are the preconditions for success for
FMC ?
New
Market Entrants & Niche Suppliers -
The continuing migration of residential telephony from wired to cordless
has attracted new entrants, many from Asia. Such new entrants have not
confined themselves to the residential cordless market, but are also
addressing business systems and niche markets. What are the opportunities
for new entrants to the DECT market ? The forecast market growth remains
significant – what are the factors that will influence these markets,
and how should these influence strategy for a new entrant ?
Suppliers
of Competing Technologies -
Companies that have developed capabilities in Bluetooth, Wireless LAN or
ZigBee potentially have the ability to impact the DECT marketplace. To
date, with some notable exceptions, most such companies have maintained
focus on their original target applications. As competition toughens
however, these companies are needing to better understand why DECT is such
a strong competitor and how it is that the technologies may play out in
different markets.
Distributors
- The
distribution chain for DECT products varies significantly geographically.
Thus, whilst generalities are dangerous, it is true to say that there are
still new opportunities for distributors, as DECT addresses new
geographical markets and as new entrants seek to gain access to
established markets.
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